In a recent report from Bluedot, 69 percent of restaurant customers said loyalty platforms bring them back to a restaurant. That one statistic is stunning enough, but there’s more – a lot more. According to eMarketer, during the 2020 Covid outbreak: Loyalty members’ checks were 6 percent larger on average than those of non-loyalty members For […]
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Part 2 Gift card marketing is a valuable way to diversify your revenue stream, while increasing customer volume – two factors that are essential to business recovery in 2021-22. Gift cards provide restaurants with an immediate source of revenue – cash that can be incredibly valuable in the early months of recovery. 8 Great Restaurant Gift […]
Part 1 As COVID-19 slowly begins to recede, many restaurants are turning to gift card marketing as part of their 2021-22 recovery plan. Why? Gift cards provide restaurants with an immediate source of revenue – cash that can be incredibly valuable in the early months of recovery. And when things eventually return to business-as-usual, gift cards help […]