Adapted from MyTotalRetail.com There’s an evolution occurring in a crucial segment of e-commerce: digital goods and services. Companies like Netflix, Airbnb, and FanDuel have built digital empires that have reshaped the media, travel and gaming industries. In doing so, these businesses (and their peers) are not only driving digital commerce forward, they’re reshaping the purchasing […]
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Adapted from MyTotalRetail.com The trend toward cashless consumer payments has retailers preparing for an evolution at the point of sale (POS). With just 24 percent of Americans carrying cash on a regular basis, merchants will need to accommodate more convenient payment options to keep pace with evolving consumer preferences. A TSYS survey found that debit and credit cards are […]
For a limited time, Customer Loyalty Accelerator (CLA) is offering First Data Business Consultants a $50 donation, in your name, to your favorite charity for each merchant they refer to CLA to sign-up for a minimum of one month of paid subscription to the Customer Loyalty Accelerator Clover station loyalty rewards app. The terms for […]
Adapted from Clover Blog: When thinking about the value proposition of a loyalty program, the benefits to the business owner are generally pretty clear. A loyalty/rewards program should build long-term loyalty and increase both the total amount customers spend and the number of times they visit. But is there any proof that’s actually true? The […]
Kohl’s Cash program is unique in how it rewards customer loyalty, and that uniqueness has paid off big-time for one of the few bright spots in the retail brick and mortar sector. Kohl’s reward is simple and direct – $10 in store credit for every $50 spent – instead of the old, worn model of customers having to […]
By Clover Blog An Alliance Data study found that more than half of the consumers surveyed feel special when a retailer acknowledges their birthday, which is why the average consumer receives between five and nine birthday reward offers. The bad news for businesses is that consumers on average only redeem between one and four of those offers. […]